As a global search engine marketing agency, we have built our expertise in both the UK and overseas in challenging business sectors. With the internet spanning international borders, optimising for global search as well as local language markets is becoming increasingly important. In addition to multilingual website design, Fresh Egg offers a wealth of experience with international business clients in the retail, financial, services and insurance sectors.
Best practice SEO principles and techniques remain the same across the world and our international SEO campaigns are just as successful as those we have undertaken on UK sites. Successful multilingual search engine optimisation campaigns also require a detailed understanding of local audiences, cultures and behaviours, as well as regional search engines and international variations of Google.
Global search engine marketing.
If you consider that only 20-25% of the world's population speaks English as a first or second language, multilingual SEO offers a huge opportunity to bring new visitors and new business to your website. As proved by our work in the retail industry and financial sectors in Central & Eastern Europe, Fresh Egg can bring a targeted and highly-receptive audience to your website; ensuring effective reach into new search markets and ensuring that international search engines do not see multi-regional sites as duplicate content.
Fresh Egg's international search and web design for global business goes beyond just translating a website into local languages. We often work with client-side local marketing teams, or our own network of native speaking translators. We bring a wealth of experience in both regional localisation and display of content, and can advise on international digital privacy laws and legal requirements, so you can expand your website into an international business with confidence. Analytics reporting and insight can then be set up and tailored to track the results of international search campaigns.