Presented by Lisa Myers Social media is not just facebook and twitter, its more than that, those are just social media tools. How can we drive traffic and links to the site? Article marketing Link baiting Social aspects – not so secret sources How to generate ideas? Put yourself in your audiences shoes Try to [...]
Continue ReadingPresented by Rob Kerry International SEO is not the same as multilingual SEO. Factors for International SEO: Domain names Hosting Content/translation Cctlds – .co.uk, .de or .fr Pros – google automatically knows which country you are targeting – every domain name has its own authority. Targets local people/market Cons – lots of resources to run [...]
Continue ReadingThink Visibility has been a much anticipated event not just because of the great speakers that will take part this year but also because of the very interesting topics they have chosen to talk about. From conversion rate optimization to black hat SEO and from keyword domains to mini-sites, it all sounds like our expectations [...]
Continue ReadingNews that the Advertising Standards Agency (ASA) will be given powers to regulate internet advertising from March 2011 was something of a surprise and also opens a massive can of worms across the entire internet. It isn’t yet clear how they intend to police internet advertising, but there are big hints that their remit will [...]
Continue ReadingBelow are a few gripes for August 2010! These are my own personal grumpy old SEO engineer moans and may not reflect anyone else’s experience, but for what it’s worth here they are: Photo credit: http://www.flickr.com/photos/danete/62162437/ Google Gripe no.1 Advanced Search If you select an advanced search to display 100 listings per page then it generates [...]
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We’re big fans of social media here at Fresh Egg, and recently I found an updated version of an incredible video from the guys at Socialnomics which I thought I’d share with you Some really interesting points raised here, particularly in the content of how we use Google and Facebook and how these conventions are [...]
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