18 post(s) written by Dan Cash.

When we moved into our new offices in the heart of Worthing the first thing we noticed, well, it was unavoidable really, there were acres of room and when you compare the space to the office we came from… It was like releasing battery chickens into… Read more

I wasn’t even remotely interested in Twitter when it first arrived a mere five years ago. I was a student then and it was just another means for people to tell me what they were eating for lunch or what they thought of the family on Jeremy Kyle that… Read more

Advertorial is the next stage on from editorial features and press releases. It’s either an advert or an editorial yet it has many of the features of both, hence the name. Back in the old days of last year when all this was fields and the internet was… Read more

You’ve mastered the press release, you’ve seen them get published either in whole with some edits or in part with some credits, you’ve made some quality contacts but now you need something that more visitors attracts.        … Read more

Once you have your onsite copy optimised to perfection your SEO is reliant on your offsite operations, I think we all understand that now. So you’re spinning and writing guest blogs and you might even have a few secret tricks you don’t really want… Read more

In my line of work I have to verify that I am indeed a human numerous times per day. It’s not unreasonable to use captcha, although you sometimes have to reload time after time because the deformity of the words makes them illegible. That is all about… Read more

In June, a survey conducted by the Interactive Advertising Bureau, based in the US, found that search driven marketing is still mostly confined to specialists. According to their results, outside of the digital team, 60% didn’t have much idea of how… Read more

If you know advertising and marketing but not too much about SEO then M&S’ decision to buy a competitor’s name for Google Adwords might appear confusing. For most other of M&S fields of business this wouldn’t make a great deal of sense but… Read more

It’s hard to miss the fact that Google have launched a search facility which predicts what you’re going to write and searches as you type. Well, most of the time. If Google Instant thinks you’re looking for something you shouldn’t it stops tracking… Read more