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5 post(s) written by Duncan Heath.

Time to Retire Individual Keyword Rankings as a KPI

2nd April 2013

Time to Retire Individual Keyword Rankings as a KPI

Once upon a time clients would come to us and would express an unwavering desire to rank their site in the top organic positions of Google SERPs for a narrow selection of keywords. Through a mix of onsite optimisation, content production and innovative… Read more

Make it into Media (but most importantly SEO)

21st November 2009

Make it into Media (but most importantly SEO)

You’ll find advice about getting into SEO further down, so keep reading! A couple of weeks ago Fresh Egg were invited to the ‘Make it into Media’ event, which took place at the fabulous Corn Exchange venue in Brighton, and was hosted… Read more

Google American Results Conspiracy

17th June 2009

Google American Results Conspiracy

We SEOs love a good conspiracy theory. In fact, everyone loves a good conspiracy theory, they’re usually the only interesting thing in the news. I’ve been considering one recently and although there maybe a lack of evidence to prove it at… Read more

The Humble Hyperlink

10th June 2009

The Humble Hyperlink

I wanted to take a minute to contemplate the amazing power of hyperlinks. Now I know what you’re thinking…not another blog post about how links can boost your rankings or drive traffic to your site! Do not fear though, I merely want to discuss… Read more

Google Terminator?

28th May 2009

Google Terminator?

With the forthcoming release of the latest terminator film (Terminator Salvation) and the resulting controversy surrounding Christian Bale moving in and the iconic Arnold Schwarzenegger moving out, I thought I would take a minute to consider the possibility… Read more