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15 post(s) written by Tony Goldstone.

Project Survival

1st February 2008

Project Survival

I’ve just completed the initial SEO for a project which I know I am going to enjoy. Enjoyment fosters enthusiasm and an inclination to share, so I thought I’d tell everyone about it. Ray Mears is a respected authority on survival, bushcraft… Read more

The Name Game: Using Keywords in URL Filenames

6th December 2007

The Name Game: Using Keywords in URL Filenames

As a newcomer to the professional practice of SEO I am still trying to familiarise myself with the relative importance of the multitude of factors that can affect a site’s search engine positions for various search terms. There are just so many… Read more

SEM in a Competitive Market Sector

20th November 2007

SEM in a Competitive Market Sector

The internet is becoming increasingly congested making it ever more difficult for any business to achieve visibility. Search engine technolgies are evolving towards providing searchers with search results that are localised, personalised and hopefully… Read more

SERPs Get Personal

16th September 2007

SERPs Get Personal

Personalised web searching is not something new. All of the major search engines have experimented with personalised search but Google is the only current operator to be providing this facility as standard. What is personalised web searching? This is… Read more

Anglo Packaging Revamp Actinic Store

11th September 2007

Anglo Packaging Revamp Actinic Store

Anglo Packaging, the Worthing based packaging specialists, have just re-launched their Actinic online store with a whole new look. Anglo Packaging are continuously developing their outstanding range of both off-the-shelf and branded carrier bags and packaging… Read more

Is Google Biased?

10th September 2007

Is Google Biased?

When using a search engine I like to think of myself as the client or customer and the search engine as a virtual consultant or advisor. I provide the virtual consultant with some information regarding what I am looking for and the virtual consultant… Read more