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Call Tracking with Google Analytics

Written by Adam Stafford - 19.02.09
22
 
Website Call Tracking from FreshEgg.com

Website Call Tracking from FreshEgg.com

Fresh Egg is Beta testing a new application that we have created to enable call tracking from your website, and it integrates with Google Analytics.

We have spent a lot of hard work and several months developing the application and working with a telecoms provider to make this happen.

It was the brainchild of Nikki (our SEO and analytics expert) and developed by our programming guru Andrew and nifty Vaughan Luke. It was always frustrating for Nikki when she couldn’t track the success of a telephone call as part of a traffic conversion report.

It is now possible to track conversions from your website for: email enquiries, ecommerce sales and NOW telephone calls!

All this data is automatically pushed into Google Analytics. You can now identity the referrer source for telephone calls from people who have seen your website!

This is a UK service only…

We are looking for approximately 5 people/companies to beta test the product.

If you would like to put yourself forward please contact me via twitter - http://twitter.com/freshegg

If you are a potential client and would like to hear more about this new product please call me or Dan Wotton on 01903 24 77 88.

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22 Responses to “Call Tracking with Google Analytics”

  1. Adam Stafford
    19.02.09

    screen shots and more info coming tomorrow :)

    [Reply]

  2. jaamit
    20.02.09

    This is exciting stuff - so many businesses rely on phone enquiries, sometimes moreso than emails or contact forms, and you never know where they’ve come from (unless you ask them manually which isn’t ideal). Being able to attribute phone calls to different traffic sources and separate online-driven calls from offline will be really powerful info for knowing which marketing method is working. Cant wait to see this in action!

    [Reply]

  3. Hey Adam.. Its a good news..Congrats.. :)
    Call tracking… NIce..
    But why its only for UK and not for other companies??

    [Reply]

  4. Lee
    20.02.09

    This will make a big difference to client stats; our performance related stats are already strong in terms of excellent return for every £1 spent on SEO. This will prove the SEO model even further.

    [Reply]

  5. Adam Stafford
    21.02.09

    At the moment it is only working with UK telephone numbers. We will be looking to expand upon this in the future :)

    [Reply]

  6. Daniel Benton
    24.02.09

    This sounds like much needed improvement to plug the gap in conversion data.

    Don’t forget Australia when you are looking at international roll outs as I work with a few companies that would benefit from this!

    [Reply]

  7. Adam Stafford
    26.02.09

    We will add Oz to the list - I fancy a bit of time on Bondi Beach ;)

    [Reply]

  8. Anthony Sharot
    28.02.09

    I’m very interested in this. Have just Tweeted you, please keep me posted.

    Thank you!

    [Reply]

  9. Greg Power
    02.03.09

    Tweet sent, I’ve been after something like this for a year!

    [Reply]

  10. Adam Stafford
    04.03.09

    A quick update folks. We have the beta testers finalised now. Some GOOD news - we have a solution available for international telephone number - Australia here I come! :) More info to follow shortly…

    [Reply]

  11. Andrew Clark
    10.03.09

    If this product does end up coming to Australia please let me know!

    [Reply]

  12. Adam Stafford
    10.03.09

    Australia is on the list of countries that could be catered for - we are looking at cost implications and will keep you posted. We should have more info in the next few days.

    [Reply]

  13. call tracking
    19.04.09

    Call tracking has been needed for SEO’s for a long time in the UK. Exciting stuff!

    [Reply]

  14. Robert Austin
    19.08.09

    Looks Really Good. Is this available for australian clients yet?

    [Reply]

  15. savagepaul
    21.02.09

    Fresh Egg have a new system to have GA track you telephone conversions, UK only right now http://url.ie/17vu

    This comment was originally posted on Twitter

    [Reply]

  16. nicolask7
    22.02.09

    possible to track conversions from your website for phone calls and put the info in G.Analytics (http://tinyurl.com/cprhl6) see @freshegg

    This comment was originally posted on Twitter

    [Reply]

  17. nicolask7
    22.02.09

    possible to track conversions from your website for phone calls and put the info in G.Analytics (http://tinyurl.com/cprhl6) see @freshegg

    This comment was originally posted on Twitter

    [Reply]

  18. gauvins
    22.02.09

    @nicolask7 great find (http://tinyurl.com/cprhl6)– this could well change the face of CRM

    This comment was originally posted on Twitter

    [Reply]

  19. gauvins
    22.02.09

    @nicolask7 great find (http://tinyurl.com/cprhl6)– this could well change the face of CRM

    This comment was originally posted on Twitter

    [Reply]

  20. labelzone
    02.03.09

    @freshegg - do you still need any beta testers regarding http://is.gd/lp1v ?

    This comment was originally posted on Twitter

    [Reply]

  21. labelzone
    02.03.09

    @freshegg – do you still need any beta testers regarding http://is.gd/lp1v ?

    This comment was originally posted on Twitter

    [Reply]

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