Unfortunately, I couldn’t make it to the SES event, but as GAACs we were invited to Google, London to meet and speak with Avinash Kaushik.  We had a great open floor discussion and Avinash kept us all entertained despite being sustained by only Red Bull to keep him with us.
As GAACs we were privy to some insights ... read the rest of "What Happens after SES London? - I’ve got the Photos….."

With lunch over and done with we move to the 3rd session of our SES London coverage, which is a no-holds barred, set for one fall, steel cage challenge between the merits of Search Engine Optimisation vs. Paid Search… No prizes for guessing which side of the fence I stand on, one is for wimps ... read the rest of "PPC vs SEO Showdown: SES London 2010 Recap"

Linkbait is a technique not a strategy, it involves creating web content for the specific, primary purpose of getting links pointed to your website. There are of course other areas where linkbait can be useful, but ultimately it’s about links.
Google has made the getting of links pointed to your website essential for ranking in their search engine, because ... read the rest of "Things to consider when adding Linkbaiting to your Online Marketing strategy"

Worthing Churches Homeless Projects is hosting a charity Pancake Olympics sponsored by Fresh Egg on Saturday 13th February at 10am in Montague Place Worthing. Teams of 5 people are invited to take part in the event, have fun and raise funds for charity. There will be various pancake races suitable for all ages including a ... read the rest of "Fresh Egg sponsors the Pancake Olympics"

Well, it’s on all the toilet walls, Apples CEO Steve Jobs gave a damning report of Adobe’s Flash product during the launch of Apples new ipad last week. He called Adobe “lazy” and confirmed that ipad’s would not feature flash - ever “so there!”. He also had a go at Google’s slogan of “don’t be ... read the rest of "Steve Jobs kills all known Flash - DEAD!"

The move to start charging for access to News Corporation ’s newspaper websites  has generated much heat and probably very little light amongst commentators and aficionados who see this as the  “evil empire”  subverting the ethos of the  “free web” , free access to information and the general all round edification of mankind.     It’s not ... read the rest of "Why Would You Pay Newscorp?"

What? Pardon? Don’t buy ‘Advanced Web Metrics for Google Analytics’, by Dr. Brian Clifton. “Nikki Rae, have you lost your marbles?”, I hear you say.
But no, I have not as there is a very good reason for this command.
A little game of Spot The Difference….
Book A - Advanced Web Metrics with Google Analytics by ... read the rest of "Do Not Buy ‘Advanced Web Metrics for Google Analytics’ by Brian Clifton"

Thanks to Andre Scholten from Traffic4u for writing this post at Yoast.com.
It provides us Google Analytics buffs with a great hack to enable us to see the position that our clients sites were on when they were clicked from Google’s SERPS (only works if Google are using the AJAX version of their search engine).
NOT THIS ... read the rest of "Track SEO Rankings - Yoast/Scholten with a twist of @analyticsgirl"