Web design and SEO agency Fresh Egg recently sent out a promotional newsletter for client Tropical Sky to drive traffic to the deeper areas of their site. By including a large number of links, all with strong calls to action, they were able to see which of these areas were the most popular and marketable offers.

Key successes included:

40 links in just one newsletter
30% open rate
36% click-through rate

pure email.thumbnail Fresh Egg Email Campaign Success for Tropical Sky