Posts for General

hrh_twitter

Even The Queen Does Social Media

91 Comments 26 July 2010

The Queen is no stranger to social media; last July the Queen launched her twitter account, with a YouTube channel coming a few months later. Now HRH has decided to add a Flickr account to the list, under the name The British Monarchy. Hundreds of images have been uploaded across 30 sets; with the Latest [...]

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Paul Chaloner

Welcome Aboard Our New(ish) SEO Engineer

15 Comments 23 July 2010

You’ve probably seen a post or two from him already, as he’s been with us for a good couple of weeks now, but nevertheless we’d like to welcome aboard the most recent addition to our team: SEO engineer Paul Chaloner. Paul’s worked in media and broadcasting as a commentator and presenter, with a particular focus [...]

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old_spice_man

Interesting Social Media Campaign From Old Spice

100 Comments 22 July 2010

P&G, makers of men’s aftershave brand Old Spice, aren’t particularly well known for embracing digital marketing, or for interesting social media campaigns, or for anything other than making men smell like … well, older men. But, Old Spice have undergone a bit of a rebrand recently, starting with their new logo: I haven’t cut that [...]

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forbidden planet’s real star

10 Best Sci-Fi Movies

26 Comments 21 July 2010

Science Fiction. The only legitimate art form of the 20th century –at least that’s what I told my tutor at Dundee University when I discovered we had to read Moll Flanders by Daniel Defoe just because it was the first example of the “novel” in English. No chapters – begins at page 1 and proceeds [...]

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time_ipad_app

The Times Online Paywall Progress

13 Comments 20 July 2010

So The Times’ paywall has been up since the beginning of the month, with the newspaper’s strategists insisting that they are better placed serving a smaller, dedicated following that are happy to pay for their news, rather that the general, disinterested masses. With analysts, SEO’s, internet marketers and other publications all watching The Times’ experiment [...]

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Express Headline in the same vein…

Three Cheers For Facebook

10 Comments 19 July 2010

David Cameron apparently wants to turn up the pressure on Facebook after they defied demands to take down messages of support for gunman Raoul Moat.  He attacked the social networking site for “doing nothing” to prevent hundreds of people posting tributes to Raoul Moat.  Irrespective of what you think about the story and whatever your [...]

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canal-tv-340

Why You Should Be Careful With Your Brand…

8 Comments 19 July 2010

Branding, PR and marketing are big business these days, with companies regularly spending tens of thousands of pounds on effective, branded marketing campaigns. How frustrating would be it to spend all that money just for someone to point out that elegant sounding Swiss name actually means ‘testicle’. ‘That would never happen’, I can hear most [...]

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usualkobayashi3

Badda Boom Badda Bing Bang Boom!

53 Comments 16 July 2010

Microsoft’s Bing showed some growth in June according to a report just out from US Internet marketing research company, comScore Inc.  Although still eating the dust from Google way out in front, Bing showed greater growth than its main search rival last month, with its share in the U.S. market increasing from 12.1% in May [...]

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