Analytics and Conversion.

So, lucky us, April 14th 2010,  Google announces ‘More data and Charts in Top Search Queries’  using Google Webmaster Tools . Where previously, Google Webmaster Tools reported the average position for each Google search query, you can now click… Read more

Unfortunately, I couldn’t make it to the SES event, but as GAACs we were invited to Google, London to meet and speak with Avinash Kaushik.  We had a great open floor discussion and Avinash kept us all entertained despite being sustained by only… Read more

This is the first in a series of quick recaps to keep you up to date on the goings on at Search Engine Strategies London 2010.  Please note I am liveblogging much of this so excuse any grammatical mistakes!  You can also follow my updates on SES London… Read more

What? Pardon? Don’t buy ‘Advanced Web Metrics for Google Analytics’, by Dr. Brian Clifton. “Nikki Rae, have you lost your marbles?”, I hear you say. But no, I have not as there is a very good reason for this command. A little… Read more

It was a pleasure as ever to be in the presence of Will McInnes and all the other great prople who attended the December Measurement Camp at Golin Harris yesterday afternoon. It’s always stimulating and just a nice confidence booster that we are… Read more

After weeks of judging and another week of nail biting following our shortlisting, we’re delighted   to announce that Fresh Egg has triumphed in the 2009 Econsultancy Innovation Awards! The judges, who included Econsultancy’s in-house internet fiends… Read more

Bet that got your attention one and all!! Yesterday, I had the pleasure of attending one of Google’s Seminars for Success hosted at Google Offices in London.  I also had the honour of meeting fellow GAAC, and analytics God – Justin Cutroni… Read more

No i don’t kill people, eat their liver or shrink a human head down to the size of an orange. Well, where do i begin. To use apt menu terms; A smattering of obsession with Web Memes 2 ounces of the Deeper web about 13 pints of Horror movies Not… Read more

We’re delighted to announce that Google has appointed Fresh Egg as a Google Analytics Authorized Consultant (GAAC) programme member following intense scrutiny of our credentials in analytics and consultancy. You’ll now find us listed on Google’s… Read more