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If the ASA catch him, Steveo is in trouble

Online Advertising Regulation – What does it mean for SEO

2 Comments 02 September 2010

News that the Advertising Standards Agency (ASA) will be given powers to regulate internet advertising from March 2011 was something of a surprise and also opens a massive can of worms across the entire internet. It isn’t yet clear how they intend to police internet advertising, but there are big hints that their remit will [...]

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Multitasking, but Not as We Know it

1 Comment 27 August 2010

We all know that our lives are being increasingly enveloped by media, but have you ever stopped to think how much of your waking hours you are actually spending consuming media, that is, browsing the net, watching TV or using your mobile? Probably not, these things have become like second nature to us, the hardware [...]

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Google Comparison Ads … How Much Is Too Much?

6 Comments 19 August 2010

Google in their seemingly never-ending quest to conquer every possible monetisable element of the internet, have added yet another featured box to their search results, above those returned organically. A search for ‘credit cards’ reveals Google’s latest addition, Google Comparison Ads: Note the second coloured box above the number one natural result, entitled ‘Compare Credit [...]

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Simon Cowell Using SEO To Manage His Reputation

15 Comments 12 August 2010

Music mogul Simon Cowell, judge on a myriad of over-the-top talent shows, has been suggested to be using SEO to manage his online reputation; ensuring any Google search of his name returns only positive results. – Although the Cowell camp denies the manipulation of Google results (Cowell’s UK spokesman called it a conspiracy theory), a [...]

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Mark Zuckerburg

Zuckerberg Gets Hold Of Another 18 Social Media Patents

9 Comments 10 August 2010

Mark Zuckerberg has quickly risen to become one of the most well known, influential names in social networking. But the Facebook CEO has taken one more step, or rather 18 more, to becoming even more powerful in the social media industry, after purchasing 18 important social networking patents from the former innovator Friendster. The patents, [...]

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Fresh Egg London To Brighton Bike Ride Final Total: £892.50

3 Comments 10 August 2010

Fresh Egg are pleased to announce our final total for the London To Brighton Bike Ride 2010; £892.50. The cash, raised for the British Heart Foundation, was well over £100 past our £750.00 target, making us all extremely proud. Above is the official British Heart Foundation page on our charity efforts, we’d like to give [...]

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Yet More Social Media Privacy Issues From Facebook

25 Comments 02 August 2010

It seems as though Facebook and personal privacy issues are never too far apart, with this week  being no different as a 2.5GB database containing names and public information on every searchable Facebook user appeared on torrent network site Bit Torrent. Image taken from: http://www.flickr.com/photos/marcopako/2391747442/ Whilst Facebook are being quick to point out that the [...]

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Paul Chaloner

Welcome Aboard Our New(ish) SEO Engineer

15 Comments 23 July 2010

You’ve probably seen a post or two from him already, as he’s been with us for a good couple of weeks now, but nevertheless we’d like to welcome aboard the most recent addition to our team: SEO engineer Paul Chaloner. Paul’s worked in media and broadcasting as a commentator and presenter, with a particular focus [...]

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