For this fortnight’s digital marketing news, we talk about Google’s doorway page algorithm, Facebook’s new payments system, Twitter testing homepage redesigns, YouTube introducing cards, and the rise of Meerkat.
Google’s … Read more
Since its inception in 2011 (yes, it really was that long ago), little has been known about Google’s social network , ‘social layer’. Brands, businesses and individuals alike have been unsure of the value of the product, and … Read more
Great news for Twitter fans – the platform has finally launched group direct messages, so you can now privately communicate with a group of friends, family, brands… or random celebrities.
What’s really great about this new … Read more
In this fortnight’s digital marketing news we take a look at Bing Ads’ new enhanced sitelinks, Google’s support of locale-adaptive websites and more.
Bing Ads releases global Enhanced Sitelinks with device preference
Bing’s … Read more
Google Tag Manager (GTM) is not just for developers or those from a technical background so, if you want to know how you can use it, then read on (and don't forget to catch up with Part Two, coming soon).
One of the difficulties of maintaining … Read more
Last week website optimisation company Optimizely released a new data methodology behind its split testing platform, called Stats Engine.
Fresh Egg, which is an accredited Optimizely solutions partner, whole-heartedly welcomes this development … Read more
In this fortnight’s jam-packed digital marketing news, we take a look at Google’s trusted stores, why paid search is becoming increasingly important to include in your inbound marketing strategy, WhatsApp’s introduction … Read more
Despite the cynicism that surrounded Google Glass’s commerciality, tech fans still took a sharp intake of breath when Google revealed it was ending sales of the landmark device this week.
Tesco’s innovation team, Tesco Labs, may … Read more
In this fortnight’s digital marketing news, we take a look at Google’s Pigeon update, Google’s new captcha feature, Bing removing phone numbers from adverts and Christmas device activations.
Google Pigeon Update Reaches UK … Read more
Digital marketing best practice is a constantly shifting foundation, on which you might think it would be difficult to build a stable brand – but that’s not the case.
By monitoring rising trends and being prepared to adapt, your … Read more