Latest digital marketing news.
12 Months in Social Media at Fresh Egg
28th March 2013
Our senior social media strategist, David Somerville, has been a key member of the Fresh Egg team for just over a year now. To mark this special occasion, we asked him to share his expertise and shed some light on the world of social media. Specifically,… Read more
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Sarah
1 month ago -
1097
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Free Ebook: Facebook Time Line for Brands
This is the first in a series of free eBooks written by the social media team at Fresh Egg around the science of social media. in the coming months, we will tackle all manner of subjects including Twitter tools, social media button placement and more…. Read more
Free Ebook: The Complete Guide to LinkedIn – Part Two
The sixth eBook in our series The Science of Social Media is the second part of our complete guide to LinkedIn. The sheer depth and size of LinkedIn means we had to divide the latest in our series in to two parts. While the first part covered the personal… Read more
Why Container Tags and JavaScript Frameworks are an Analyst’s Friends
It’s not an uncommon scenario: you want to add in some additional tracking functionality or correct an issue with the analytics script on a client site, but the development and maintenance of that site is handled either in-house by the client or… Read more
Free Ebook: Social Media Button Placement
The second in our series of “The science of social media” deals with the often confusing area of button placement. Today it is common place to find social media buttons adorning websites we visit, but with the plethora of social networks now… Read more
Social media presentation: Google+ and Friends
26th March 2013
At a recent blogger event in Brighton, David Somerville, our very own senior social media strategist, presented a talk titled ‘Google+ and Friends’. His talk looked at where Google+ is right now as a social media platform and shared advice… Read more
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David
1 month ago -
784
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#FEfiction Competition Results
26th March 2013
Back at the beginning of March, Fresh Egg hosted a Twitter competition to mark the 16th World Book Day. The #FEfiction competition encouraged participants to write a piece of flash fiction that told a full story in just one tweet. After much deliberation,… Read more
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Sarah
1 month ago -
590
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The Search News Round Up: Strict Penguins, Possible Panda Sighting, DMCA Concern and Paid Link False Positives
25th March 2013
In this week’s Search News Round Up, four of Google’s most formidable algorithmic tweaks vie for your attention. Read on to find out how you may be affected this week. Study reveals Google’s Penguin updates getting stricter North American internet… Read more
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Tom
1 month ago -
1007
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The Fresh Egg Head Shave! Red Nose Day 2013
22nd March 2013
Last Friday a brave bunch of Fresh Egg employees made the decision to raise money for Comic Relief by getting their heads shaved. Jeremy Reckless, Andrew Burns, Vaughan Luke, Tom Brennan and Tom Davis all willingly volunteered to give their hair the chop… Read more
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Tom
2 months ago -
942
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Friday Social Round Up: Facebook Hashtags, Digg Removed from Google, Facebook Lookalike Audiences, @BBCWeather Hack and #Twitter7
22nd March 2013
Is Facebook joining the hashtag crew? The latest news from Facebook HQ is that it is considering trialling the use of hashtags. This is rumoured to tie in with the launch of revised news feeds. If implemented, the hashtags would work alongside the new… Read more
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Susie
2 months ago -
907
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Digital Cream London 2013 Review: What Matters to Today’s Digital Marketers
22nd March 2013
Earlier this week (Wednesday 20 March 2013), Fresh Egg’s SEO consultant, Tony Goldstone, and business development manager, Joanna Ross, attended Econsultancy’s Digital Cream event, held at the Emirates Stadium in London. The day focused around SEO… Read more
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Sarah
2 months ago -
715
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Developing an Integrated Digital Marketing Strategy: What Supermarkets Can Teach Us
19th March 2013
It is no secret that you can drive traffic to your website using search engine optimisation, pay-per-click, display advertising, email, affiliate marketing, social media, video and so on. These channels allow you to pay, albeit in various ways, to increase… Read more
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Tim
2 months ago -
1237
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The Search News Round Up: Google to Crack Down on Bad Merchants, Matt Cutts on Imminent Updates, Help Centre for Hacked Sites and Google Testing New SERP Features
18th March 2013
Check out the latest news from the world of search in this week’s Search News Round Up. Poorly reviewed merchant? Google may drop your rankings later this year At the ‘How to Rank Better in Google and Bing’ SMX West conference, Google’s head of… Read more
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Sarah
2 months ago -
796
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