Latest digital marketing news.
Friday Social Round Up: Facebook Hashtags, Digg Removed from Google, Facebook Lookalike Audiences, @BBCWeather Hack and #Twitter7
22nd March 2013
Is Facebook joining the hashtag crew? The latest news from Facebook HQ is that it is considering trialling the use of hashtags. This is rumoured to tie in with the launch of revised news feeds. If implemented, the hashtags would work alongside the new… Read more
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Susie
2 months ago -
1073
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Olympic Red Tape: Missing Out on the Gold
Being a digital marketing agency, we were really excited to see how London would be represented by social media to celebrate the Olympics 2012. As the highly anticipated event grew closer, we started to witness the understandable clamp down on the use… Read more
Free Ebook: If Content is King
Throughout 2012, Fresh Egg has produced and published a number of informative ebooks as part of a digital marketing series incorporating the disciplines of social media, SEO and content. For Christmas, we’ve collated the chapters into three special,… Read more
Why Container Tags and JavaScript Frameworks are an Analyst’s Friends
It’s not an uncommon scenario: you want to add in some additional tracking functionality or correct an issue with the analytics script on a client site, but the development and maintenance of that site is handled either in-house by the client or… Read more
Free Ebook: Facebook Time Line for Brands
This is the first in a series of free eBooks written by the social media team at Fresh Egg around the science of social media. in the coming months, we will tackle all manner of subjects including Twitter tools, social media button placement and more…. Read more
Digital Cream London 2013 Review: What Matters to Today’s Digital Marketers
22nd March 2013
Earlier this week (Wednesday 20 March 2013), Fresh Egg’s SEO consultant, Tony Goldstone, and business development manager, Joanna Ross, attended Econsultancy’s Digital Cream event, held at the Emirates Stadium in London. The day focused around SEO… Read more
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Sarah
2 months ago -
772
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Developing an Integrated Digital Marketing Strategy: What Supermarkets Can Teach Us
19th March 2013
It is no secret that you can drive traffic to your website using search engine optimisation, pay-per-click, display advertising, email, affiliate marketing, social media, video and so on. These channels allow you to pay, albeit in various ways, to increase… Read more
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Tim
3 months ago -
1322
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The Search News Round Up: Google to Crack Down on Bad Merchants, Matt Cutts on Imminent Updates, Help Centre for Hacked Sites and Google Testing New SERP Features
18th March 2013
Check out the latest news from the world of search in this week’s Search News Round Up. Poorly reviewed merchant? Google may drop your rankings later this year At the ‘How to Rank Better in Google and Bing’ SMX West conference, Google’s head of… Read more
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Sarah
3 months ago -
934
views
Friday Social Round Up: Luton Airport Facebook Fail, Pinterest Analytics Tool, New Facebook Timeline and More…
15th March 2013
Luton Airport Facebook Fail Luton airport have been under fire after their social media agency put a picture of a plane crash that took place at another airport on its Facebook page. The hugely offensive image showed the aftermath of a horrible accident… Read more
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Susie
3 months ago -
1090
views
Sussex Snowfall? Snow Worries!
13th March 2013
We’re not usually ones to complain here at Fresh Egg. We keep grumbles to ourselves in the knowledge that nobody likes a pessimist and that positivity is the smile of life… But did you see the snowfall yesterday? Did you feel that bitter wind? It’s… Read more
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Laura
3 months ago -
1019
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Tim Cross – Lover of Display, Hater of Mice
13th March 2013
Our new director of display, Tim Cross, comes to us with an impressive marketing pedigree. He’s worked in the digital industry for more than 13 years, and as such has had ample opportunity to work with all manner of clients. He was also involved in… Read more
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Sarah
3 months ago -
888
views
The Search News Round Up: Matt Cutts on Manual Spam Penalties, Google’s ‘How Search Works’ Interactive Infographic, New Location-Based Features in AdWords, and More
11th March 2013
Here’s a summary of key search engine news from the past week… Matt Cutts reveals details on manual spam penalties The latest video from Google’s head of search spam, Matt Cutts, sees him discuss how Google’s manual reviewers go about removing… Read more
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Nathan
3 months ago -
1244
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Friday Social Round Up: #GooglePlusUpdate, Facebook New News Feed, and YouTube to Rival Spotify
8th March 2013
#Googleplusupdate: profile improvements, revamped Local Reviews and YouTube sync Yesterday Google+ rolled out a number of visual improvements to the platform. One of these updates is the introduction of much larger cover photos, meaning users must scroll… Read more
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Susie
3 months ago -
37753
views