RED Anywhere Scoops Business Awards
Fresh Egg client RED Anywhere has won three category awards and the coveted Overall Business of the Year award at the 2008 Arun Business Partnership’s “Business of the Year Awards” ceremony held October 16th.
No other single company has ever gained that many award nominations and wins in the entire history of the event.
In all, Red Anywhere gained the New Business of the Year, Website of the Year and Business In Education awards as well as being declared Overall Business of the Year 2008.
Dan Clarke MCGB, founder and MD of RED Anywhere said: “I thought we stood a good chance of getting a couple of awards, but to get more “gold medals” than anyone has got before is very pleasing. It’s thanks to the hard work of our staff and our partners that we’ve come this far in so short a time. I’m especially delighted that we won the Website of the Year award as our business is entirely based online and the site is the key and only marketing and communications channel we’ve got. It’s therefore got to be good – and it is thanks to Fresh Egg – as this award confirms!”
Dan Clarke had been running a catering business from his restaurant. He wanted to adopt a new business model and go national with it, so building his customer base, and establish an online presence. After consulting with Fresh Egg, Dan moved the business entirely online about 10 months ago. The site and business was launched using a mixture of tactical PPC (Pay per Click) focussing on terms relating to catering and event management and ongoing SEO (including a Blog) to create enhanced brand awareness and an outstanding amount of traffic. As a result RED Anywhere currently ranks third for the term “catering company” in Google. The website yields an average of 5-10 high quality enquiries a day – a level which is typically unheard of in the hospitality industry. Attracting both corporate and private enquiries, RED Anywhere has already secured bookings for over 30 weddings in 2009.
Adam Stafford, our MD here at Fresh Egg responded: “I’m very pleased for Dan and his team at RED Anywhere. He took a bold strategic decision to move his business entirely online less than 10 months ago, and it’s obviously paid the dividends we thought it would. The design and performance of the site is important but with RED Anywhere the proof of the pudding is in the eating as well! The quality, variety and standard of hospitality and catering services from RED Anywhere are genuinely second to none, so the recognition they’ve achieved is entirely deserved.”
The Arun Business Partnership Awards event is the highlight of the business year for the area. The Partnership began life 10 years ago as the Littlehampton Business Partnership, established to bring local businesses together for the common good. After four years it expanded to include Bognor Regis and In December 2006, Arundel officially joined the Partnership and the full Arun Business Partnership was born.