In this fortnight’s jam-packed digital marketing news, we take a look at Google’s trusted stores, why paid search is becoming increasingly important to include in your inbound marketing strategy, WhatsApp’s introduction … Read more
In this fortnight’s digital marketing news, we take a look at Google's 'mobile-friendly' tag going global, Instagram becoming bigger than Twitter, YouTube's year-in-review video and a number of new tools and updates from Facebook. … Read more
Have you ever clicked through to a website in Google search results on your smartphone, only to find a horrible site that doesn’t render well? The tiny text strains your eyes, the links are too small to tap and the thought of having to scroll … Read more
Once again another Google product has bitten the dust, but this time it was one that many people actually used and found to be valuable.
Yesterday (Thursday 28 August) Google's John Mueller announced in a Google+ post that it was removing all … Read more
Google has announced on its Webmaster Central Blog that it is ‘ starting to use HTTPS as a ranking signal’ .
Essentially, Google’s post on 6 August 2014, informed us that the search engine is introducing HTTPS as a ranking … Read more
What's the goal of SEO?
Many aspects of search engine optimisation have changed over the last two decades but, essentially, the goal has remained the same: marketing a website so that it has good visibility in search engines. As search … Read more
The past fortnight has seen the launch of Panda 4.0, Google updating ‘Fetch as Google’ while also being forced to once again comply with the Euopean Courts . Find out more in the latest edition of Fresh Egg’s digital marketing … Read more
On Thursday 24 April 2014, 15 of the Fresh Egg team headed to the Brighton Dome for the latest instalment of the twice yearly SEO and digital marketing conference BrightonSEO.
As one of the exhibitors, Fresh Egg had its own stand – and … Read more
Today, Fresh Egg’s SEO consultant David Sewell presents his talk – Google as Predator: The Evolution of Search – at BrightonSEO April 2014 .
If you’re looking for his slides, check them out below.
Google … Read more
Have you ever wanted to analyse your website pages together instead of individually, without having to create advanced segments?
Do you want to be able to analyse data from your website in the same way you have your navigation structured?
… Read more