Search Engine Optimisation (SEO).

Yesterday, Google unveiled a new tool that allows webmasters to disavow links via Google Webmaster Tools. This means that those who have been caught up in link spam and received a message from Google about unnatural links being detected can upload a text… Read more

On Friday last week the great and the good of the SEO industry converged on Brighton for the bi-annual SEO conference, BrightonSEO. Some 1,700 places had been snapped up, making this the biggest event yet, further confirmed by the huge queue outside the… Read more

This month, there was an interesting case of Chinese whispers following a comment by Matt Cutts at the keynote speech at SES San Francisco, which has re-ignited some discussions around what sort of content is going to be “Penguin-proof”. And let’s… Read more

In honour of today’s autumn session of BrightonSEO, we’ve decided to make this week’s edition of the Friday Social Round Up have more of a ‘social search’ flavour. The stories this week have been selected by Scott Colenutt… Read more

BrightonSEO is back for the second time this year, with another sold-out event on Friday 14 September. A crowd of 1,700 attendees are heading to the Brighton Dome for another full-day agenda packed with some great SEO industry speakers. Fresh Egg are… Read more

  Infographics were the hot topic of the month following some interesting comments made by Matt Cutts in an interview with Eric Enge. There was more information released about unnatural link alert messages via Cutts’s Google+ page and Rich… Read more

Context: a person’s best friend or worst enemy, depending on how you look at it. Nowhere is this more the case than in the world of online content. Written a witty and well-thought out blog post about how skateboarding is the new way to get around town?… Read more

On Thursday 16 August, Kelvin Newman presented “How to build the links that Google will love you having and you’ll enjoy building” to an intimate audience at Fresh Egg HQ as part of our ongoing community events programme. The early evening session… Read more

SEO is an acronym for ‘search engine optimisation’, a practise which aims to improve the visibility of a website and its various pages in search engines’ natural (unpaid) search results. When entering a query into a search engine such as Google,… Read more