The Fresh Egg blog
Latest digital marketing news
Fresh Egg has just become a sliver corporate partner of the Sussex Wildlife Trust. The decision to participate in the work of the Trust was a result of our MD Adam Stafford’s passion about the natural world and the wildlife of the county that’s evidenced by his dedication to tracking and shooting deer - but only and exclusively with a camera as his Deer Diary website shows!
The Sussex Wildlife Trust was formed in 1961, and is now the largest conservation organisation dedicated to conserving the natural heritage of Sussex. The county has an enormous diversity and range of habitats from dramatic coastline, grazing marshes, the chalk hills of the South Downs to internationally rare heathland. The aim of the Sussex Wildlife Trust is to conserve the Sussex landscape, wildlife, and its habitats, and to use its knowledge and expertise to help the people of Sussex to understand, enjoy and preserve them. There are some 25 reserves throughout Sussex and membership of the Trust gives Fresh Egg and its staff access to all of them.
Adam felt motivated to get involved with the work of the Trust for a number of reasons. He met the Burrell family at the 3,500-acre Knepp Castle estate recently. Once a traditional dairy and arable farm, it is being ''rewilded’’ under the direction of Charles Burrell, who has had stewardship of the estate since he was 21. Internal gates and fences have been torn down and the dairy cows have been replaced with a herd of Old English Longhorn cattle, introduced Exmoor ponies, Fallow deer and Tamworth pigs, all set loose to roam at will. Adam admits he found that a brave and inspiring decision and the Estate’s fields now hum with insects and birds including skylarks, whitethroats, blackcaps, nightingales, stonechats, woodlark and buzzards as well as several very rare butterflies, beetles, bees and bats.
Seeing that passion in action, Adam decided that we should get involved as a company too. That certainly chimes with the Fresh Egg ethos of “giving something back” to the community. And what better thing could there be to give back than the wildlife and natural beauty of Sussex? We’re pleased to be members and involved in such a worthy cause, and the staff have no doubt that sometime in the near future we’ll be talked into clearing culverts, planting trees or counting skylarks!