Love it or hate it, Valentine’s Day is just one of the big calendar events marketing directors can use to push their brand in the hope that their customers will say those three little words: ’I love you‘ (preferably loudly, on … Read more
Great news for Twitter fans – the platform has finally launched group direct messages, so you can now privately communicate with a group of friends, family, brands… or random celebrities.
What’s really great about this new … Read more
Fred Wilson, an influential venture capitalist sparked controversy recently by announcing that the “social media phase of the Internet ended” in 2014. Now, before everyone frantically fires up Facebook or Twitter – they … Read more
In this fortnight’s digital marketing news, we take a look at Google's 'mobile-friendly' tag going global, Instagram becoming bigger than Twitter, YouTube's year-in-review video and a number of new tools and updates from Facebook. … Read more
Like all good social networks, Ello has started off under a shroud of mystery. Around a week or so ago, a few tech bloggers started to talk of a “new social network” that was coming out of the US. The buzz grew and a few stories started … Read more
Last week, Inbound marketing assistant, Mark Longhurst and I (Susie Cox, Social media strategist) trotted off to the fourth annual Brighton Digital Marketing Festival . Part of the Brighton Digital Festival held throughout September, (we attended … Read more
In this fortnight’s digital marketing news, we take a look at Google’s new internal search feature, its patent for bringing TV listings into the algorithm, and Facebook’s new hub for aiding brand marketers.
Google introduces … Read more
Once again another Google product has bitten the dust, but this time it was one that many people actually used and found to be valuable.
Yesterday (Thursday 28 August) Google's John Mueller announced in a Google+ post that it was removing all … Read more
On the 17th July 2014, the Content Marketing Show – a free one-day conference full of interesting presentations on every aspect of content marketing – hit London once again. I was lucky enough to attend the event organised by Rough … Read more
In January, Facebook announced the launch of a new feature available to Page advertisers that allows you to create call to action (CTA) buttons within Page posts.
Facebook described these as ‘enhanced calls to action for your Newsfeed … Read more