If Content is King.

Even before the lingering bamboo torture of Google Panda was unleashed upon the web, the buzz in SEO circles was all about the increasing importance of onsite content.  The quest for evergreen links and attractive linkbait led to the establishment of… Read more

Having fresh new content is naturally going to keep search engines interested, but if your content is never referenced or redistributed, and visitors only come along once or twice before staying away for good, then your efforts at keeping your onsite… Read more

  In the second instalment of the ‘If Content is King…’ blog series, we’ll look at how identifying and engaging with relevant communities is crucial for the successful creation, distribution and potential impact of online content. Do… Read more

“Content is King” – the cornerstone cliché that online practitioners simply cannot shake off. Filling your pages with video, images, user reviews and tweaking content for long-tail representation? Content is King. Loading keyterms into an article… Read more