CallTrack ID™

Why Fresh Egg?

Unique Service - no other SEO company can offer integrated telephone conversion tracking combined with more than a decade of Analytics expertise to this level of sophistication.
Technology developed in-house by Fresh Egg.
Draws on our expertise in Google Analytics™ and conversion to develop a completely new conversion tracking application.
Easy and affordable to set up.
No need to change telesales procedures.

CallTrackID™ Services

Telephone call tracking fully integrated with Google Analytics™.
Tracking telephone calls as well as email enquiries and e-commerce sales.
Accurately identifying the referrer source for telephone calls and relating them back to the online marketing activity.

What is CallTrackID?

CallTrackID™ allows telephone enquiries to be tracked from various traffic mediums, including visitors who have taken a direct route, organic route or those who have clicked on a Pay-Per-Click advertisement. CallTrackID™ then transparently integrates the telephone call data into Google Analytics™ along with existing web analytics reporting data, allowing Fresh Egg to give you a whole new dimension to the provision of reports and recommendations that relate precisely to your total online marketing activity.

It has always been our approach at Fresh Egg to offer SEO and PPC services that integrate with conversion tracking because sending the right traffic to a site is ultimately just the means to create an action on the part of the searcher, whether that's purchasing a product or sending a contact or enquiry form etc.

Google Analytics™ is an excellent and comprehensive tag-based tracking system that provides much valuable data, but up until now established analytics packages could not track the event of a telephone call as part of a traffic lead and conversion analysis. For many site owners, a telephone call is probably the single most important desired contact action or conversion of the entire site experience.

Fresh Egg's expertise in Google Analytics and conversion has enabled us to develop this completely new conversion tracking application. Call 01903 247788 to find out more about CalltrackID™.

CallTrackID™ enables call tracking from your website fully integrated with Google Analytics. Track email enquiries, e-commerce sales and telephone calls, matching the call number with predefined routes so you can accurately identify the referrer source for all calls.

Click here or call us on 0845 543 2197 for more information.
Want to know exactly how CallTrackID™ works? Download our detailed CallTrackID™ White Paper "How to Track Telephone Leads in Google Analytics™".

Download CallTrackID™ White Paper PDF

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