Fresh Egg: Case studies

CASE STUDY: My Repeats

Category: Health Care
Project Type: Web Design and Development

About myrepeats.com

myrepeats.com is a new and free online repeat prescription ordering service developed by Lime Tree Pharmacy and Shelley Community Pharmacy, both co-located in GP surgeries, who formed Coombe Care Ltd to develop the website. The service is offered to anyone who finds it difficult to collect their repeat prescriptions, giving the option of collecting from a choice of two local pharmacies - or free home or workplace delivery. The company's objective is to improve prescription services for all patients by making them more accessible, timely and patient-friendly. The service piloted in Worthing and now operates nationwide.

The Challenges

Coombe Care Ltd wanted to develop a pharmacy-led website that is:

  • simple to use
  • easy to access
  • secure

The Solutions

Understanding the importance of creating a user-friendly service, Fresh Egg designed and developed a secure website where all processes are clear and exceptionally easy to navigate.

The Benefits

Following a hugely successful pilot in Worthing, West Sussex, with orders rocketing to 3,500 per month, the service has expanded and now operates nationwide. Pharmacies using myrepeats.com have attracted new customers and received an increased number of repeat prescriptions at a minimal set-up cost. As a result, the company was presented with the Business Development of the Year award at the prestigious Chemist & Druggist Awards 2008.

Our Happy Client Says it All:

Fresh Egg’s innovative web team were quick to grasp the concept we had in mind and were on the ball right from the beginning. They understood our needs and came up with some great ideas relevant to our market.

We are honoured to have won such a prestigious industry award.

Paul Howie, myrepeats.com.

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