Fresh Egg: Pay per click (PPC)
PPC is a paid-for service that guarantees top search engine positions for your website.
Fresh Egg will conduct research into appropriate keywords, and review competitor activity. We will then bid on search result positions to secure your website a prominent position.
Our strategic approach directs those people conducting relevant searches to your website, giving you the best chance of attracting qualified traffic. We will set up PPC accounts with Overture and Google, achieving listings in the most important search engines including Google, Yahoo!, MSN, Lycos, AltaVista, AOL, Wanadoo, Ask and Netscape.
Clients using Fresh Egg to manage their PPC accounts see results very quickly. Within a week, your website will be achieving top search engine listings. We recommend using our PPC Tracking service to monitor how the chosen keywords are performing. This service is essential to calculate the return on investment (ROI) and to determine which keywords do and do not work for your business. A formal Tracking system delivers information on unique visits, return visits, enquiry tracking, keyword conversion rates and the overall success of each Overture or Google campaign.
Armed with this information and with a pre-agreed monthly budget, your Fresh Egg online marketing team can then bid confidently on those keywords that we know will deliver the greatest business value.
Fresh Egg supports the following online PPC providers
